Walmart is the largest retailer in the world and is always looking for new opportunities to reach out to a wider audience. The new app released by Walmart is called Savings Catcher and is designed to help users find the lowest prices available. Instead of providing users with shopping options, the app compares prices after users are done shopping.
It's not really an application in the true sense of the word, as it does require users to enter their online receipt information to complete the process. The actual value of this mobile app is that it tackles an issue that has long been a problem which is people not wanting to sign up for a rewards program. If they do, people will forget to bring the cards with them, or they will simply have to enter their phone number to get the cost savings.
An app for a store is a really good thing because it gets people always aware of what is on sale and where they can get a deal. If the app has notifications, even better. It can really be on top of letting people know what to shop for.
Users can check their Savings Catcher balance through the app and redeem the savings for a gift card. An eGift Card is issued and can be used online or in Walmart stores. The Savings Catcher program can also be access on the Walmart websites for users who do not wish to download the app.
So how this all comes together is that if people are purchasing something at Wal-Mart, the information about what they have purchased, when they purchased it, and all of the other data that goes with that is now actually conveyed into a software program related to the app that is being used. This gives Wal-Mart all of the information that it needs to understand your buying habits, and in doing so, provide you with a better shopping experience and discounts on the things that you actually want, not just coupons on whatever they happen to want to sell at a lower price.
As with most larger corporations that have an online website, which makes it very easy to track what people are buying because it is all entered and processed on the Web, taking advantage of the information as to what people are buying in the regular stores has always been separate information. In fact, most of that information is never recorded, simply providing people with discounts using the cards or the apps that they bring to the store to get the cost savings. Now, with the Savings Catcher Killer App by Wal-Mart, they can combine all of this information, purchases made online and off-line, in order to get a better representation of the patterns of consumer so as to provide them with discounts on exactly what they purchase on a regular basis.
It's not really an application in the true sense of the word, as it does require users to enter their online receipt information to complete the process. The actual value of this mobile app is that it tackles an issue that has long been a problem which is people not wanting to sign up for a rewards program. If they do, people will forget to bring the cards with them, or they will simply have to enter their phone number to get the cost savings.
An app for a store is a really good thing because it gets people always aware of what is on sale and where they can get a deal. If the app has notifications, even better. It can really be on top of letting people know what to shop for.
Users can check their Savings Catcher balance through the app and redeem the savings for a gift card. An eGift Card is issued and can be used online or in Walmart stores. The Savings Catcher program can also be access on the Walmart websites for users who do not wish to download the app.
So how this all comes together is that if people are purchasing something at Wal-Mart, the information about what they have purchased, when they purchased it, and all of the other data that goes with that is now actually conveyed into a software program related to the app that is being used. This gives Wal-Mart all of the information that it needs to understand your buying habits, and in doing so, provide you with a better shopping experience and discounts on the things that you actually want, not just coupons on whatever they happen to want to sell at a lower price.
As with most larger corporations that have an online website, which makes it very easy to track what people are buying because it is all entered and processed on the Web, taking advantage of the information as to what people are buying in the regular stores has always been separate information. In fact, most of that information is never recorded, simply providing people with discounts using the cards or the apps that they bring to the store to get the cost savings. Now, with the Savings Catcher Killer App by Wal-Mart, they can combine all of this information, purchases made online and off-line, in order to get a better representation of the patterns of consumer so as to provide them with discounts on exactly what they purchase on a regular basis.
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