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Sep 10, 2011

How to lose Google In 10 days

 14:25     SEO     No comments   

I recently saw the movie "how to lose A Guy In 10 Days" and
thought it was pretty funny. The film tells the story of a girl who is going to write a
Article on Top 10 mistakes women make in relationships. Women make these
errors and ask them why man has suddenly ditched them. Got
me thinking. See Web sites make the same mistakes over and over again and then
ask why they lost their ranking. Because they have been banned by Google. So
Here we are! How to lose Google In 10 days. Can't happen in 10 days, but you
Get the point.

1. doorway pages -Doorway pages are pages that have been written
especially for search engines and not for humans. Doorway pages focusing on
keyword phrase and not the quality content. Then these pages want to click here
to go to the page written for humans.

Quoted by Google "Google does not encourage the use of automatically
generated pages designed for search engines instead of users. We Want To
to point users to content pages useful, not to doorways or splash screens. "

Note that Google specifically mentions that they want to allow users to go to
content pages useful. The key is content with search engine optimization! Google
also mentions this again on the pages of Webmaster guideline and States
"Create a site useful, informative, and write pages that clearly and
accurately describe the content. "?

2. broken links and incorrect HTML encoding -we see a lot of incorrect encoding
with Yahoo stores. Many owners will put the head, body and html tags in the caption
the field of their shop. This is a huge mistake. Yahoo store already has these
Tags in place and inserting these tags in your caption field you create
Duplicate tags. This can cause search engines to be easily confused and not
index the page correctly or may cause search engines to jump to the page
entirely. We also see a META tag is inserted in the body instead of the head
section and this can cause the search engine spiders ignore the tag. This will
reduce the relevance and ranking.

There are several programs out there that will assist with your control
site for these common errors.

3. using Dynamic Pages Instead of Static -if you decide to use dynamic pages
(i.e., the URL contains a "?" character), be aware that not every
search engine spider crawls dynamic pages as well as static pages. Helps
keep the parameters short and the number of them.

4. hidden text or hidden links -the use of hidden text or small text that is
unreadable for the eye looks very misleading to search engines. Nothing
deceptive will get you banned quickly. A friend of mine recently attended a
EBay event and said they get listed higher in Google write your text
the same background color. WRONG! This will take you quickly banned. Do
never follow this advice. Write good content for your customers. Will Be
see the difference.

5. not having A Sitemap -although this will get you banned, it certainly
Can hurt your rankings. A Sitemap allows search engines to find
all pages within your Web site quickly and easily.

Having a hard time with Sitemap? Testing Google Sitemap! It's free!

With Google Sitemaps you get:

1. Better crawl coverage to help
most people find web pages

2. Fresher search results

3. A smarter crawl because you
can provide specific information on all web pages, such as when a
This page was last modified or how frequently a page changes

http://www.google.com/webmasters/Sitemaps

6. Duplicate Content -again, this is a deceptive practice. Google wants to
View results only in the top 10. If you have 50 competitors using the same
information on each page, only 1 of you will get listed. But take the
the time to create unique content for pages and moves up to
search engines in no time! This is mentioned twice in Google Webmaster
Guidelines. Citing Google once again, "avoid" doorway "pages created
only for search engines, or other "cookie cutter" approaches such as
affiliate programs with little or no original content. "

7. participate in Link schemes -exchanging links is a great way to get
your site found by search engines. However, this was taken the advantage of
seriously from link farms. Not to be involved with link farms and connection diagrams.
Focus on getting the nonreciprocal links for your site. Directories are an easy
way to accomplish this. Also write articles and include your web site link
your article. Submit your article to several article directories other than those
like Goarticles.com

8. using images instead of text -search engines cannot read images.
Even if those buttons look great, that nothing they do for you. Using the buttons for
navigation only will hurt. You can use text and have your site look
great too! Use the images as backgrounds button and enter the text of the
them.

9. not using correct title or Alt Tags -new google is looking for quality
and descriptive content that is relevant to your page. I would like to repeat a
important part of this Declaration ... relevant to your page. We say that a right
now the number 1 search term is Joe Smith and you try to add Joe Smith to your
Title tags and Alt Tags on a page that talks about Tiffany Jones. Will this work?
No need to be relevant.

10. Trying to trick search engines -this can be done a number of ways.
One of them is called "Spamming the search engines".
Basically repeating keywords above. Always remember that you are
write for humans and not the search engine bots.
Write clear information and give your readers (and search engines) good
quality content.

If you think about it, keeping your Google rankings is how to maintain a
relationship.

You need to be honest and sincere

No cheating allowed

Be thoughtful and informative without nagging and repeating yourself

A report takes the time to develop it ... doesn't happen overnight

You should always work on your relationship.

You must have patience.


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