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Dec 6, 2013

All The Basics Of Search Engine Optimization

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By Stavros Georgiadis


Search engine optimization utilizes keywords to get you at the top of the list for those using search tools. Proper use of keywords will help to increase search engine ranking. Use keywords and phrases in your content that your target audience uses when accessing search engine results. There's no better place to start with search engine optimization than by using the tips in this article to get off on the right foot.

Proper keyword density is essential to search engine optimization. Your keyword density should be kept under 20 percent, which will prevent your site from being targeted as spam.Changing from AP to SEO style can really optimize your search engine results. This involves keeping your writing fluid, but using keywords repeatedly. One reason using keywords will improve your rankings on search engines is that search engine spiders work by locating and weighting keywords.

Find a name for your domain that relates perfectly to your product and is easily remembered. This is very useful for the people who discover you through YouTube because it is easy to remember.

To reach your SEO goals, use meta description tags to describe every page on your website. Description tags are useful, as they provide textual data about your site in the search engine results. The content that you use on your meta tag should be concise and valuable. They will get people to come to your website, even if you aren't on the top of the search engine results.

Find a certain niche and make yourself a guru. This marketing tool can be extremely useful. It's critical to design an online presence that is focused on a very specific target market. Once you have your website in place, search engine optimization will allow you to make it easier for prospective customers to find you in search results. Make sure you know what customers want, and be sure to give it to them.

Using a product feed can really help to reach new customers. Your feeds should include detailed descriptions of your product offerings or services, along with prices and pictures. A consumer site that lists good deals, or listing with a search engine can provide this help to your site. Let customers have the option of using a feed reader to follow your feed as well.

After determining the optimal keywords for your website, get them into your page's title. Make your title relevant and intelligent, because it is the first impression search engine users will get of your site. The better your keyword fits the words a user typed in, the higher your site is on the results page.

Creating a site map can help search engines classify the content on your site. A site map (navigation bar) provides directions to content on your whole site. When your site is not very large, you still want to have a site map to help raise your search engine rankings.

When fine-tuning your site's search engine optimization, use efficiently-worded meta tag descriptions that will attract the right viewers. An efficient description tag should not exceed 30 words in length. Limit the size of this page to 100 KB or less.

Search engine optimization is within the grasp of those just starting out, and doesn't need to be reserved to the exclusive realm of SEO gurus. You do not need to pay a professional to optimize your site; these guidelines make it easier than ever for you to apply SEO principles to your webpages. Driving more traffic to your site might be easier than you think!




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