People who receive a text message on their smart phone will open it 90% of the time just to see what it is. If you own a shoe store in town, and you send an SMS message to 10,000 people in your area about a sale that you are having over the weekend on a popular brand, you will attract new customers to your store - it is that simple.
Mobile devices are now firmly entrenched in our society, and the next big thing is wearable devices. Years ago, the comic strip 'Dick Tracy' had a wrist worn two way communication device, which was then a real novelty, whereas today it is a reality. It is estimated that 60% of all of the internet searches are being done from mobile devices while people are out and about.
You can keep your SMS marketing campaign current by taking these new trends into consideration. You could for instance create a mobile website and share some links to your pages. Create quality content for your mobile website. You could for instance share some information about your products or services, share a coupon code or use your mobile site to draw attention to other marketing campaigns.
There is an entire market that most retailers are completely missing. There are thousands of people whose entire communication factor is strictly from a smart phone. The don't have a computer, a laptop, an iPad, a TV or an land line telephone. They can get all that they need from their smart phone.
No one has thought of reaching these people directly by texting them, but you just have and you will probably be the only local merchant who does. If you haven't done anything about this yet, you need to right away. If you do, you will most likely be ahead of your peers.
Thanks to new Smartphones and new data plans, all your recipients should be able to open the pictures you sent without being overcharged for data use. By following these tips, you will be well on your way to a brighter future.
Mobile devices are now firmly entrenched in our society, and the next big thing is wearable devices. Years ago, the comic strip 'Dick Tracy' had a wrist worn two way communication device, which was then a real novelty, whereas today it is a reality. It is estimated that 60% of all of the internet searches are being done from mobile devices while people are out and about.
You can keep your SMS marketing campaign current by taking these new trends into consideration. You could for instance create a mobile website and share some links to your pages. Create quality content for your mobile website. You could for instance share some information about your products or services, share a coupon code or use your mobile site to draw attention to other marketing campaigns.
There is an entire market that most retailers are completely missing. There are thousands of people whose entire communication factor is strictly from a smart phone. The don't have a computer, a laptop, an iPad, a TV or an land line telephone. They can get all that they need from their smart phone.
No one has thought of reaching these people directly by texting them, but you just have and you will probably be the only local merchant who does. If you haven't done anything about this yet, you need to right away. If you do, you will most likely be ahead of your peers.
Thanks to new Smartphones and new data plans, all your recipients should be able to open the pictures you sent without being overcharged for data use. By following these tips, you will be well on your way to a brighter future.
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